The first chatbot of a tourism/hospitality journal: Editor’s impressions
Keywords:chatbot, social media, communications with authors, academic journal
The first chatbot of an academic journal in the field of tourism and hospitality was launched in 2017. This editorial presents the structure of the chatbot of the European Journal of Tourism Research, reflects on Editor’s experience in developing and using the chatbot, and provides practical recommendations to editors and publishers who may wish to adopt chatbots for social media communications.
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Copyright (c) 2020 Creative Commons Attribution 4.0 International (CC BY 4.0)
This work is licensed under a Creative Commons Attribution 4.0 International License.