Gil-Saura I, Berenguer-Contrí G, Gallarza M, Ruiz-Molina M. Testing comparative business-to-business value co-creation models: Differences in hotels and travel agencies in Spain: differences in hotels and travel agencies in Spain. EJTR [Internet]. 2025 Jun. 7 [cited 2026 Oct. 16];40:4002. Available from: https://ejtr.vumk.eu/index.php/about/article/view/3497