Sarılgan, A. E., Şahap AKAN, M. . Bakır, and H. Süleç. “The Impact of Advertising Creativity on Purchase Intention in the Airline Industry: A Stimulus-Organism-Response (S-O-R) Perspective”. European Journal of Tourism Research, vol. 30, Oct. 2021, p. 3014, doi:10.54055/ejtr.v30i.2169.