Lvov, A. (2026) “Book review of Assen, H., Cavagnaro, E., Losekoot, E. and Yeoman, I. (Eds.) (2026) The Future of Hotels: Creating What’s Next. Bristol: Channel View Publications. ISBN: 978-1-84541-970-7, pp. 344”, European Journal of Tourism Research, 44, p. 4420. doi: 10.54055/ejtr.v44i.5196.