Factors affecting tourists’ and tourism enterprises’ intention to adopt virtual reality technology in Ho Chi Minh City

Authors

  • Tuyen Tran University of Social Sciences and Humanities, Vietnam; Vietnam National University - Ho Chi Minh City, Vietnam, E-mail: tuyentran@hcmussh.edu.vn https://orcid.org/0000-0002-7960-5234

DOI:

https://doi.org/10.54055/ejtr.v44i.5168

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Published

2026-10-01

How to Cite

Tran, T. (2026). Factors affecting tourists’ and tourism enterprises’ intention to adopt virtual reality technology in Ho Chi Minh City. European Journal of Tourism Research, 44, 4418. https://doi.org/10.54055/ejtr.v44i.5168

Issue

Vol. 44 (2026): European Journal of Tourism Research

Section

Doctoral dissertation summaries

License

Copyright (c) 2026 Tuyen Tran

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.