Factors of digital payment adoption in hospitality businesses: A conceptual approach
Keywords:digital payments, blockchain, new technology adoption, hospitality
Hospitality businesses might achieve a competitive advantage by adopting cryptocurrency payments. This study provides insight into the factors that influence hospitality businesses’ intention to use new digital payments based on a conceptual approach. One of the contributions to the literature is in integrating an external variable – perceived security – into the Technology Acceptance Model. Perceived security is considered a strong predictor for a new payment technology adoption. This study also contributes to the academic research by illuminating potential directions for future empirical research.
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Copyright (c) 2021 Guych Nuryyev, Anastasia Spyridou, Simon Yeh, Chen-Chang Lo
This work is licensed under a Creative Commons Attribution 4.0 International License.